Internet Marketing Blog

SEO Sorcerer Internet Marketing Blog is a form of content marketing that generates leads and prospects and has proven to increase sales. It is a powerful strategy that uses social media, email marketing and PPC (pay per click) advertising to deliver information on products, services or business news to prospective and current customers at the precise time they are looking for it.

Unlike traditional marketing tactics, which can be costly and less effective in reaching a local audience, Internet Marketing Blog uses content that is accessible to all and is designed to drive long-term traffic to websites. The best marketing blogs are informative, educational, engaging and useful to the target market, but also showcase a business and its people. This builds trust and establishes the company as a knowledgeable source.

Mastering the Digital Landscape: Insights from Our Internet Marketing Blog

Blog articles can be short or long, and can incorporate infographics to display data and information in a clear and easy to understand format. The content must be carefully planned, and written for the persona (targeted customer) first, with keywords only incorporated naturally.

The blogging strategy entered the business arena from technology advances and evolutional trends, starting with personal online journals, then becoming a popular means of sharing information on a variety of topics. The revolutionary ease of use of the website programs like WordPress and HubSpot, now allow a business to implement this strategic tool without the need for a webmaster. When implemented correctly, a Blog Marketing strategy is an important part of an overall Internet marketing strategy that includes other methods such as Email marketing, social media posting, Ebooks and PPC Advertising.